Introducing Sony’s best-ever OLED TV, with awe-inspiring contrast and our brightest-ever OLED picture. The BRAVIA XR A90J OLED TV, powered by the all-new Cognitive Processor XR, features next-generation technologies that redefine the viewing experience. Engineered for beauty inside and out, the A90J brings a premium, minimalist-inspired design that fits even the most sophisticated of aesthetics.

COGNITIVE PROCESSOR XR – Revolutionary TV processing technology that understands how humans see and hear to deliver intense contrast with pure blacks, high peak brightness, and natural colors.
XR TRILUMINOS PRO – Rediscover everything you watch with billions of accurate colors and see pictures that are natural and beautiful to the human eye.
XR OLED CONTRAST PRO – Feel immersive depth and realism with ultimate blacks and our brightest-ever OLED picture.
GOOGLE TV – Browse 700,000+ movies and TV episodes, from across your favorite streaming services, all in one place. Including Netflix, Amazon Prime Video, Disney+, YouTube, the Apple TV app, and many more.
BRAVIA CORE – Bring the cinematic experience home. Enjoy streaming high-quality movies included with BRAVIA CORE, exclusively on select Sony TVs.
WORKS WITH ALEXA – Through an Alexa enabled device, ask Alexa to change channels, adjust volume, and turn your TV on/off.
XR MOTION CLARITY – Intelligent motion processing for fast-moving, blur-free sports and action-packed movies.
PERFECT FOR PLAYSTATION 5 – Get the most out of your gaming with BRAVIA XR TVs featuring exclusive features for the PS5 console along with 4K/120fps as specified in HDMI 2.1 and input lag as low as 8.5ms.
ACOUSTIC SURFACE AUDIO+ – The screen is the speaker, perfectly matching sound with the action on screen for a truly immersive experience.
DOLBY VISION, IMAX ENHANCED, NETFLIX CALIBRATED MODE – Enjoy immersive and engaging cinematic content as the creator intended.

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